Opportunity Information: Apply for PDS BUD FY24 APS001

The US Embassy Budapest Public Diplomacy Section (PDS Budapest), part of the U.S. Department of State, is offering funding through its FY24 Public Diplomacy Small Grants Program under an Annual Program Statement (APS). The program is designed to support projects that build and deepen ties between the United States and Hungary through cultural and exchange activities that highlight shared values and encourage practical bilateral cooperation. A core requirement is that every funded project must include a clear American cultural element or a substantive connection to an American expert, organization, or institution, with the goal of increasing understanding of U.S. policy, perspectives, and society.

Projects funded under this opportunity can take many forms, but they generally fit within public-facing cultural, educational, and exchange programming. Typical examples include academic and professional lectures, seminars, and speaker series; artistic and cultural workshops, joint performances, and exhibitions; cultural heritage conservation or preservation initiatives; and professional or academic exchange programs. The emphasis is on programming that reaches audiences, sparks discussion, transfers skills or knowledge, and creates durable connections between Hungarian participants and U.S. partners or content.

For 2024, PDS Budapest identifies several priority areas that proposals should align with. These include efforts that promote the rule of law and democratic governance, especially initiatives that support legal or institutional improvements and help expose and combat corruption. The Embassy also prioritizes programs that strengthen respect for international human rights and democratic values, including support for marginalized groups. Another major focus is strengthening independent media and journalism and building critical thinking skills, which can include media literacy and approaches to identifying manipulation. The program also seeks proposals that promote unity among NATO allies and reinforce a common response to Russia's war on Ukraine, as well as projects that support Hungary's transatlantic commitment by addressing transnational threats such as disinformation. Finally, proposals that increase awareness of the United States as an economic partner to Hungary are also encouraged, which can include programming that highlights trade, innovation, entrepreneurship, investment, and responsible business practices.

Audience reach matters. The Embassy is specifically looking for proposals that engage geographically and demographically diverse groups across Hungary rather than concentrating only in a single location or narrow segment of society. Applicants should be prepared to describe who they will reach, why those audiences matter to the program goals, and how the project design makes participation accessible and relevant.

The American component requirement can be met in several ways, but it must be meaningful and central to the project rather than symbolic. One option is to include an American citizen as a key contributor, such as an expert, speaker, artist, athlete, or other visitor who leads or presents an important part of the programming. In rare circumstances, the Embassy may accept a non-U.S. citizen who is exceptionally accomplished and has strong ties to a major American institution. Another option is to anchor the program in an American cultural product, such as U.S.-created books, music, curricula, films, dance, visual arts, or technology, where the American origin and cultural relevance are clear and used as a touchstone for the project content. A third approach is to focus the program on major American topics, such as U.S. policy, U.S. history, American values like civil rights or freedom of expression, or American social and governance models such as democracy and rule of law, in a way that actively engages participants in learning or practice.

The APS also clearly lists what will not be funded. Ineligible activities include partisan political programming, charitable or development aid activities, construction, or projects that support specific religious activities. Fundraising campaigns are not allowed, nor is lobbying for specific legislation or government programs. The Embassy will not support scientific research under this grant, and it will not fund projects aimed primarily at personal advancement of an individual, or projects whose main purpose is organizational growth or institutional development rather than public-facing programming. Proposals that duplicate existing programs are also excluded, meaning applicants should show what is new, distinct, or additive about their approach.

Eligibility is broad. PDS Budapest encourages applications from U.S. and Hungarian registered nonprofit organizations, including think tanks and civil society or nongovernmental organizations with relevant programming experience. Individuals may apply, as can non-profit or governmental educational institutions and governmental institutions. The funding instrument is a grant, categorized as discretionary, under CFDA 19.040. The award ceiling is $25,000, and the Embassy expects to make around 20 awards. The opportunity closing date listed is July 31, 2024, and it is issued by the U.S. Mission to Hungary under funding opportunity number PDS BUD FY24 APS001.

  • The U.S. Mission to Hungary in the other sector is offering a public funding opportunity titled "US Embassy Budapest Small Grants Program FY24 Annual Program Statement (APS)" and is now available to receive applicants.
  • Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 19.040.
  • This funding opportunity was created on 2024-06-07.
  • Applicants must submit their applications by 2024-07-31. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
  • Each selected applicant is eligible to receive up to $25,000.00 in funding.
  • The number of recipients for this funding is limited to 20 candidate(s).
  • Eligible applicants include: Others.
Apply for PDS BUD FY24 APS001

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FY24 Public Diplomacy Small Grants Program (US Embassy Budapest) - FAQs

What is this grant opportunity?

This is the FY24 Public Diplomacy Small Grants Program run by the US Embassy Budapest Public Diplomacy Section (PDS Budapest), part of the US Department of State. Funding is offered under an Annual Program Statement (APS) to support public diplomacy projects that build and deepen ties between the United States and Hungary through cultural and exchange activities.

What is the main goal of the program?

The program aims to increase understanding of US policy, perspectives, and society while encouraging practical bilateral cooperation and highlighting shared values between the United States and Hungary. Projects are expected to create durable connections between Hungarian participants and US partners or US-related content.

Is an American component required?

Yes. A core requirement is that every funded project must include a clear American cultural element or a substantive connection to an American expert, organization, or institution. The American component must be meaningful and central to the project, not symbolic.

How can a project meet the American component requirement?

The APS describes several acceptable ways to meet this requirement, including:

  • Including an American citizen as a key contributor (for example, an expert, speaker, artist, athlete, or other visitor) who leads or presents an important part of the programming.
  • In rare cases, involving a non-US citizen who is exceptionally accomplished and has strong ties to a major American institution.
  • Anchoring programming in an American cultural product (such as US-created books, music, curricula, films, dance, visual arts, or technology) where the American origin and relevance are clear.
  • Focusing the program on major American topics (such as US policy, US history, civil rights, freedom of expression, democracy, rule of law, or American governance and social models) in a way that actively engages participants.

What kinds of projects are typically funded?

Funded projects generally fall within public-facing cultural, educational, and exchange programming. Examples listed in the APS include:

  • Academic and professional lectures, seminars, and speaker series
  • Artistic and cultural workshops, joint performances, and exhibitions
  • Cultural heritage conservation or preservation initiatives
  • Professional or academic exchange programs

The Embassy emphasizes programs that reach audiences, spark discussion, transfer skills or knowledge, and build lasting connections to US partners or content.

What priority areas should proposals align with in 2024?

For 2024, PDS Budapest highlights several priority areas, including:

  • Rule of law and democratic governance, including legal or institutional improvements and efforts to expose and combat corruption
  • International human rights and democratic values, including support for marginalized groups
  • Strengthening independent media and journalism, and building critical thinking skills (including media literacy and identifying manipulation)
  • Promoting unity among NATO allies and reinforcing a common response to Russia's war on Ukraine
  • Supporting Hungary's transatlantic commitment by addressing transnational threats such as disinformation
  • Increasing awareness of the United States as an economic partner to Hungary (trade, innovation, entrepreneurship, investment, and responsible business practices)

Does audience reach and diversity matter?

Yes. The Embassy is looking for proposals that engage geographically and demographically diverse groups across Hungary rather than focusing only on a single location or a narrow segment of society. Applicants should be able to explain who they will reach, why those audiences matter to program goals, and how participation will be accessible and relevant.

What activities are not eligible for funding?

The APS explicitly lists activities that will not be funded, including:

  • Partisan political programming
  • Charitable or development aid activities
  • Construction
  • Projects that support specific religious activities
  • Fundraising campaigns
  • Lobbying for specific legislation or government programs
  • Scientific research
  • Projects aimed primarily at personal advancement of an individual
  • Projects whose main purpose is organizational growth or institutional development rather than public-facing programming
  • Projects that duplicate existing programs (applicants should show what is new, distinct, or additive)

Can the grant support organizational capacity-building or institutional development?

No. The APS states that projects whose main purpose is organizational growth or institutional development, rather than public-facing programming, are not eligible for funding under this opportunity.

Can individuals apply for this grant?

Yes. Eligibility is broad and includes individuals, in addition to organizations and institutions.

What types of organizations are eligible to apply?

Eligible applicants include US and Hungarian registered nonprofit organizations (including think tanks and civil society or nongovernmental organizations with relevant programming experience), non-profit or governmental educational institutions, and governmental institutions.

What is the funding instrument and how is it categorized?

The funding instrument is a grant. It is categorized as discretionary under CFDA 19.040.

What is the maximum award amount (award ceiling)?

The award ceiling listed in the APS is $25,000.

How many awards does the Embassy expect to make?

PDS Budapest expects to make around 20 awards.

What is the application deadline?

The closing date listed for this opportunity is July 31, 2024.

Who is issuing this opportunity?

This opportunity is issued by the US Mission to Hungary through the US Embassy Budapest Public Diplomacy Section (PDS Budapest).

What is the funding opportunity number?

The funding opportunity number is PDS BUD FY24 APS001.

What does it mean that the program is offered under an Annual Program Statement (APS)?

Based on the information provided, the program is offered under an Annual Program Statement (APS), which describes the Embassy's program goals, priority areas, core requirements (including the American component), and ineligible activities for FY24 small grants.

Are projects required to be public-facing?

Yes. The opportunity emphasizes public-facing cultural, educational, and exchange programming. It also notes that projects focused mainly on organizational development (rather than public-facing programming) are not eligible.

Can a proposal focus on media literacy and disinformation?

Yes. The priority areas explicitly include strengthening independent media and journalism, building critical thinking skills (including media literacy and identifying manipulation), and addressing transnational threats such as disinformation as part of Hungary's transatlantic commitment.

Can a proposal focus on economic ties between the United States and Hungary?

Yes. The Embassy encourages proposals that increase awareness of the United States as an economic partner to Hungary, including programming on trade, innovation, entrepreneurship, investment, and responsible business practices.

What should applicants do if similar programs already exist?

The APS states that proposals duplicating existing programs are excluded. Applicants should show what is new, distinct, or additive about their approach compared with what already exists.

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